What Does GRWM Mean?

GRWM means "Get Ready With Me."

THE abbreviation GRWM is widely used on video sharing apps and platforms, especially TikTok and YouTube, with the meaning "Get Ready With Me." It is usually preceded by a hashtag (#GRWM).

GRWM videos details what the creator (or influencer) does while getting ready for the day, for bed, or for a special occasion. The idea is for the viewer to pick up tips they can integrate into their own routines. GRWM videos are a popular way for influencers to promote the products they are paid to recommend.

In 2016, YouTuber SaraBeautyCorner had a huge hit with her hilarious take on GRWM:

Image for GRWM

When I write GRWM, I mean this: meaning of GRWM GRWM videos share tips & tricks for fashion and beauty fans.

Summary of Key Points

"Get Ready With Me" is the most common definition for GRWM on Snapchat, WhatsApp, Facebook, Twitter, Instagram, and TikTok.
Definition:Get Ready With Me
3: Guessable
Typical Users:
Adults and Teenagers


Examples of GRWM in Sentences

Here are examples of GRWM being used in conversations:
  • Toni: I don't understand why I never have enough money to see me through the end of the month.
  • Jo: Could it be because you rush straight out to buy everything that you see on those GRWM videos you're addicted to?
  • Toni: Wow! You're looking hot tonight. Who did your makeup?
  • Jo: It's a new technique I saw on Susie's GRWM video.

An Academic Look at GRWM

GRWM is classified as an initialism abbreviation because it is pronounced using its individual letters (i.e., "Gee Arr Dblyoo Emm"). Initialisms are different to acronyms, which are spoken like words.

Example of GRWM Used in a Text


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